Boutique hotels have become the preferred choice for guest accommodation in recent years. The irony is that nobody really knows the true meaning of "boutique" or why it is used in relation to hotels. Also, no one can tell you what the benefits are of staying at this type of hotel.
The one thing that is unmistakable among hoteliers is their ability to identify the qualities and characteristics that will make their hotel a boutique property. The size of the hotel is the first quality.
The atmosphere in a hotel is the second characteristic. Small hotels in Queenstown must have a strong atmosphere. Atmosphere is the sum total of all amenities and ethereal services that make an experience memorable.
Boutique hotels use the term atmosphere to describe decor, ambience and personalized service. The staff must also have a knowledge of how all these elements can be combined and created a feeling of intimacy among guests. This will increase the hotel's popularity.
A great service is another important aspect that every boutique hotel should have. A boutique hotel staff should anticipate or know ahead of time the needs and expectations of guests.
A boutique hotel's unique theme is another important aspect. Unique themes are becoming more important and more valuable. Boutique hotels are distinguished by original artwork, unique bathroom design, complimentary wine and champagne, and guest's personal collection. These are all factors that make a boutique hotel a desirable choice.