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Important Steps to Design a Special Promotional Calendar

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Themed calendars are marketing assets that are a one-time investment and year-long marketing impact solutions for your business. However, choosing images and themes for every month can be challenging. That’s why we have created this quick guide to help you design your brand’s calendar in some simple steps.

Plan Monthly Calendar Themes: First of all, you need to decide your business goals. The prime focus should be making a relationship with your existing consumers. You can promote products based on when they are bought and used most often. Like for a fashion brand, summer, autumn, and fall clothing can be added to respective months.

Highlight Holidays: Every month brings certain local, national, and international holidays. But you will need to pick only the relevant ones. Make sure you keep those events that will be special and memorable to your customers.

Sync Calendar Theme with Business Cycle: Each business has its slow and busy seasons. Knowing those lows and highs can help you plan better and maximize the marketing potential. You can schedule deals and promotions to turn the low times into decent sales.

Mix Theme Calendar with Marketing Ideas: Reward programs, giveaways, promotional items, and many more factors can make consumers feel appreciated, valued, and special. If a product is memorable, it will grab a higher demand. Thus, you should add it to your promotional theme.

Select your Calendar Type: You can find numerous choices for paper, size, style, ink, and foil stamping. Before ordering the calendar print, select the one that helps display information effectively and improves the appearance.

And I always prefer visiting commercial printers near me to check actual printed products before ordering a lot.